Custom Swing Tags are used to provide essential product information to customers, including UPC barcodes, pricing, special sale promotions, item disclaimers and wash and care instructions. They can also help boost brand trust and improve customer loyalty.
A premium hang tag quickly conveys your company’s ethical values to shoppers. It could feature Fair Trade symbols or a statement that your food is local and sustainably sourced.
Custom Swing Tags
Custom Swing Tags also known as hang tags, are an essential element of clothing branding and can be printed with any information you require. Whether that’s your website, contact details, social media platforms or discount offers. When used effectively, your swing tag can help to reinforce brand identity and positively influence the buying decision of your customer.
Depending on the type of product you’re selling, your swing tag printing can include a wide range of processes and finishing options. Paper, card and kraft are common starting points for your hang tag printing and can be further enhanced with spot UV, foil blocking and distressing amongst other methods.
For a more premium finish, debossing is a great option for your swing tag printing. This involves indenting the text and images into the tag, causing it to be extra thick compared to a regular version. For a more subtle effect, blind debossing is also available. This means the text and images are indented into the surface of the tag, but is still plain on the back.
Another popular technique for custom swing tags is foiling, which gives the impression of a high-end metallic effect. This is achieved by applying a metallic powder to the surface of the paper, which then bonds with wet ink, creating an embossed effect. Foiling is particularly popular for luxury brands looking to give their products a more premium look and feel.
Choosing the right print technique for your custom swing tags is important, as these are often small and must be reproduced accurately. The best way to do this is with a thermal printer that has a slew capability, which allows it to skip over non-printed areas of the substrate, greatly increasing printing speed. It’s also worth remembering that swing tags are often produced in bulk, so you need a printer with high-speed capabilities to be cost efficient. The best way to do this is by using your own in-house thermal printer, as you can save on both printing costs and transportation costs. Plus, you can be sure that your prints are of the highest quality.
Features Of Good Custom Swing Tags
An interesting swing tag can catch the eye of the shopper as they are browsing products during the buyer decision process. This can help the product stand out amongst the alternatives on the shelf and speak to the values of the brand. It can also reinforce the quality of the product by displaying awards, approval stamps or verifying the authenticity of the product. Moreover, an interesting hang tag can make the customer feel like they are buying a high-quality product and that their purchase is supporting an ethically sourced product or an environmentally sustainable initiative.
A good custom hang tag should clearly state the company logo and product information in a clear and concise manner. It should also feature a QR-code, if required. In addition, the thickness of the hang tag should be considered. Thicker hang tags feel more premium and are more durable. This is especially important for high-end, luxury items that are likely to be handled frequently.
Besides stating the company logo and product information, custom hang tags can be used for branding, pricing, personalizing party favors and more. They can be printed in full color and are available in a variety of shapes and sizes. Some of the most popular colors include white, black and gold.
The shape of the hang tag can be creative and playful, or simple and effective. Some designers even use shapes that reflect the brand’s uniqueness, such as a bone-shaped tag on a pet toy or a woman’s silhouette for intimate apparel. A calendar hang tag, for example, is a great way to show off the brand’s unique attributes while still promoting product details.
An attractive and eye-catching custom swing tag can be a strong selling point for any business or brand. Whether you choose to produce the tag yourself or outsource it, it is important to make sure that your design is professional and well-crafted. In addition to a clear and concise logo, you should include other important information about your products, such as care instructions, material details, or ingredients. It is also a good idea to avoid using too much text, as it can make the tag look crowded and overwhelming.
Methods Of Custom Swing Tags
Whether you’re producing clothing or simply selling food, a quality hang tag will help your brand stand out from the crowd. These tags display essential information such as price, product name, care instructions and more. They can be used to promote a sale, a new collection or even a special event.
You can choose from a wide range of styles, sizes and printing options. The most common option is a paper swing tag, which is made of high-quality card. These cards can be laminated in a gloss, silk or matte finish to add a touch of luxury. They can also be finished with foiling or embossing to give your tag a unique look.
Another option is a plastic or metal hang tag, which can be produced in a variety of shapes and sizes. They can be a great way to make your product stand out on retail shelves and at open-air markets. These tags are often used to label upscale products or dressy garments, and they can be printed with a barcode to make them easy to scan.
While it may seem tempting to use a complex design on your custom hang tag, simple is often best. This will allow your message to be more easily understood and will make the tag more visually appealing. Also, consider the color scheme and theme of your brand when designing your hang tag.
If you’re using an online printing service to produce your custom swing tag, it’s important to find a company that offers a range of services. This will ensure that your product is high-quality and can be delivered on time. A good company will also offer a free proof and a low minimum order size.
For example, Sydney-based brand Lucia Veronica uses a simple yet timeless minimalist design for its hang tags. These feature a logo and product care instructions, and she says that her inspiration comes from nature. The colors she uses in her designs are reminiscent of sunsets and sunrises, which lend a warm and serene feel to her garments. The result is a beautiful, feminine look that complements her brand image.
Manufacture Of Custom Swing Tags
A hang tag is a small label that attaches to the product, and can display important information about it. This information includes the brand name, price, materials used, and other details that help customers make decisions about purchasing the product. Besides giving consumers information, hang tags can also enhance the look of the product. This makes them ideal for clothing, jewelry and other handmade items.
Different fashion brands have different requirements when it comes to swing tags. Small, artisan producers often prefer designs that showcase their unique fonts or graphics, while larger manufacturers need to balance speed and cost. Regardless of the size of your business, you should focus on creating a clear message for the customer. This can be accomplished by making sure that the text is easy to read, and that the colors are clearly visible.
If you want your custom hang tag to have a professional appearance, consider using a high-gloss finish. This finish is abrasion and chemical-resistant, which helps protect the tag against scratches. In addition, it can also increase the lifespan of the tag. Other options include using a brass, nickel, or black metal eyelet, which eliminates string abrasion and increases durability.
You can choose to print your hang tag on paper or plastic, depending on your budget and needs. Paper hang tags are cheap and recyclable, while plastic ones offer a sleeker, more elegant look. If you choose to print your hang tag on a large scale, a machine that allows you to do this in-house may be worth the investment. In addition to being more efficient, this type of printer can improve your production process by eliminating delays and errors.
When choosing a hang tag printer, make sure it can accommodate the thickness of your products. Some products require very thin material, and you should be able to customize your print to fit this requirement. Moreover, you should find one that can print at high speeds and with precise detail. Many of these machines use thermal printing techniques, which are ideal for large orders. They also come with a slew capability that reduces printing time by skipping over non-printed sections of the substrate, thereby increasing overall efficiency.